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Tag: Prometheus (11-13 of 13)

Entertainment Geekly's guide to this summer's geekiest blockbusters

On this week’s episode of our podcast Entertainment Geekly, Jeff Jensen and I examine every major nerd-baiting Hollywood blockbuster hitting theaters between May and August. Whether you’re a camp-TV cultist, a comic book obsessive, a three-breasted mutant-prostitute enthusiast, or just someone who has ever played a board game, there’s something for you. The source material comes from every corner of the ComicCon-verse: There’s the Total Recall remake, and the Dark Shadows remake-spoof, and Ridley Scott’s long-awaited Prometheus, which is a prequel or a remake or…well, a something of his sci-fi classic Alien. There’s also a holy trifecta of superhero films — The Avengers, The Amazing Spider-Man, and The Dark Knight Rises — which form a handy state-of-the-genre examination of the whole notion of comic book movies. Oh, and Battleship. READ FULL STORY

The 'Looper' trailer teaser got us thinking: Do teasers for trailers actually work?

The teaser for the movie trailer, or “trailer trailers” — this new species of Hollywood marketing — is suddenly everywhere, hyping the first looks at movies like Prometheus, John CarterThe Avengers, Total Recall, and now the Joseph Gordon-Levitt/Rian Johnson sci-fi thriller Looper (embedded below). As the Los Angeles Times noted today, movie trailer releases have become massive events in their own right, so studio marketing machines have seized upon the idea of giving them mini-ad campaigns to build up interest for them.

So is this new promotional tool a boon, activating a fan base’s excitement and making general audiences feel more connected to what’s playing at the multiplex? Or is it an invasive strain of artificial hype that threatens to wipe out all other forms of entertainment life until we are left with only a feedback loop of advertising for advertising of advertising featuring commemorative t-shirts that are also advertisements?

Or, to put it in bean-counter terms, are they getting more people to go see movies? READ FULL STORY

Charlize Theron: Keeping the Fassbender Package Punchline Watch alive

shame

Did you think the end of awards season meant no more inappropriate jokes about Michael Fassbender’s Little Mickey? If so, you were wrong. Leave it to fellow 2012 Oscar snubee (and new mom) Charlize Theron to revive that most illustrious institution: The Michael Fassbender Package Punchline Watch.

At this weekend’s Human Rights Campaign gala, both Prometheus costars were in attendance. During her acceptance speech for the Ally for Equality Award, Theron told Fassbender (who presented the award to her), “Your penis was a revelation. I’m available to work with it any time.” We can only assume she was talking about his work in Shame and not just making a general statement. READ FULL STORY

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