If television gave us anything to tweet about this year, it was Walter White’s journey from chemistry teacher to Heisenberg to whatever it was that he became.
Nielsen has released its list of this year’s most talked-about series on Twitter, which was calculated from September 1, 2013 to May 25, 2014. Breaking Bad not only topped the list — with an average reach of 6 million people per each new episode — but also took home the award for the greatest reach for a single airing, thanks to its buzzy series finale. Viewers’ final hour with Walt, Jesse, and all those crazy Nazis reached 9.1 million people on Twitter, making it quite literally the tune-in event of the year. However, The Voice set the record for total tweets sent about a single episode with 1.92 million tweets about its episode on May 13. READ FULL STORY