An organization called Save Cahuenga Peak is fundraising in an attempt to purchase the land and donate it to nearby Griffith Park; Julia Louis-Dreyfus, Tippi Hedren, Aisha Tyler, and John Slattery are among the celebs shaking their hips like yeah to donate to the cause. The group’s first effort was to cover the sign itself with the message “Save The Peak,” a massive undertaking that was already underway when Ke$ha tried to convince us all she’d gotten drunk and tagged it in the middle of the night — you can see in news reports like this one (also embedded after the jump) just how hardcore you’ve gotta be to drape those four-story letters, people.
I also enjoy this video from some dude named Blake — despite the schmoopy Valentine’s Day content — who is standing in a spot I know and love on the roads just beneath the landmark’s fenced-off perimeter. The area around the sign has some of L.A.’s best in-town hiking, the kind of land that starts as a neighborhood and turns into wilderness before you know it, with panoramas of the entire sprawling metropolis on clear days. It would really suck if all that nature went away.
Save Cahuenga Peak has until April 14 to raise the funds, and — provided you can get past the irony of a campaign to save a former real estate billboard from real estate development — you can donate via their website. They are a ways off from their goal, so if you have any extra cash lying around after giving what you can to the various earthquake-stricken areas of our planet, I hope you’ll find it in your hearts to throw some their way. And while we’re at it, are there any entertainment landmarks in your towns that need saving?