To be fair, so does everything. Behold the intro video for Bravo's second "We wish it was Project Runway but instead it is this" series, Launch My Line. This time, 20 people who are already successful in different lines of work — music mogul! CEO! — need only exhibit a "passion for fashion" in order to compete for the chance to launch a clothing line. Take it away, D Squared.
My favorite part of the video is when Merle Ginsberg — a judge on RuPaul's Drag Race but a contestant here, declares, "I am a frustrated fashion designer," with the same proud/defensive intonation one might use when insisting, "I do care about the Middle East." We have architect David Applebaum, whose client base is two-thirds deceased, Lou Rawls' daughter, familiar face (but not that hat!) Patrick McDonald, So You Think You Can Dance choreographer Dan Karaty, and Eric the DJ, who is proud to have worked with Paris Hilton and Wilmer Valderrama. It's all such a big bucket of random that I just might tune in September 16. What about you?








I suppose, what with every other actress/singer/model out there starting their own fashion line, why wouldn’t an architect or DJ or dandy? The reason I watch these fashion design shows is to see the process and the creativity and the beautiful finished product, not necessarily for the personalities. When shows start becoming more about the drama & cattiness than the fashion itself, it loses me. We’ll give this one a shot and, as Bravo says, see what happens.
Danielle,
I totally agree that “the reason we watch these fashion design shows is to see the process and the creativity and the beautiful finished product.” So, what happened here w/ Launch My Line? I kept watching for some redeeming moment, some glimmer of humanity, some thread of something that would convince me that this show is not a failure. What did I get?
The one team of contestants that actually produced an outfit that did not look like a prom dress or a spanx garment got canned by a team of judges that literally seemed like they were cast from the role call at Stupidville. I will never forget the look on Dan’s face as they announced that he had lost. He was the only “celebrity” on the show that I have ever heard of! His jacket was fine.
Dsquared are weird. Sorry, but that is my honest opinion.
I love these kind of show with real people
ANYTHING better than the Fashion Show. Still looks like “eh”.
Well , right out of the gate, this cast doesnt have the skeezy factor of that awful Fashion Show. I saw more likeable personalities in a 2 minute clip then in the entire season of TFS. Here’s hoping its a little more entertaining…
Without Tim Gunn or Heidi Klum nothing will be as good as Project Runway.
However, anything will be better than the Fashion Show. I couldn’t even watch it.
I wish project runway would get back to it’s roots and feature unknown, struggling designers. I thought “The Fashion Show” was kind of sucky. Bravio is getting a little lame in the television department.
This sounds awesomely fun to me.
I did watch the Fashion Show and was glad for the winner, her name escapes me at the moment. She did deserve it as did Danniela.But Project Runway is the best although all the winners already had a line. We want to see unknown struggling just out of fashion school or self-taught potentials. Now that’s a SHOW!! As for this new show it doesn’t really appeal to me but I’ll probably watch the first episode. So no Heidi, Tim, Nina etc………?
reality tv is beyond played out, i don’t understand what is still entertaining about these shows
Oh, dear … oh, my … watched the first episode, what a tragic mistake. Two nelly commentators — DSquared2 — who’s gimmicks are to dress alike & to finish each other’s sentences … no-name celebrities paired with no-name experts.
The only celeb I recognized (just barely) was Dan, the choreographer (he’s a SYTYCD ‘grapher), and he got cut right off the bat.
And what’s with the lavender-clad freak with the magic-marker sideburns and the attitude? Who is this guy & how does he survive the real world? (I’m suprised he got out of Jr. High alive … he has no social skills!)
If this is Bravo’s idea of a replacement for Project RW, then someone in the Research & Development department should get fired!
Sorry folks, not tuning in next week!
Merle Ginsberg is the only one who is worthy of an audience. But just because one knows a lot about fashion, doesnt mean they can design. Still, IMO, she has a smart eye.
This is the worst design show I have ever seen. The trash put on those models is ridiculous, stupid, ugly and trashy. I have painfully watched my last episode. The only designer was eliminated who was paired with the cry baby designer Coco. She is the only one actually making clothes. The silver, toga rag, butt dress was a joke. Only street walkers and stripper wear trash like that. I will not watch this show again.
This is the worst design show I have ever seen. The trash put on those models is ridiculous, stupid, ugly and crappy. I have painfully watched my last episode. The only designer was eliminated who was paired with the cry baby designer Coco. She is the only one actually making clothes. The silver, toga rag, butt dress was a joke. Only street walkers and stripper wear trash like that. I will not watch this show again.
dsquared was supposed to set the ratpack in order.the clothing i mean.sorry i am from greece.english is hard for me but taste isn’t.It doesn’t take that much to figure out what is tastefull and what is not.i judge u from the cover.the pic of the desiners.haha.u have 4 guys there and i guess 3 of them are a little fem.f….uck.i like clothing that is for men.just.old school.nice school.i don’t mind metrosexuas.or gay.but a desiner has to be a man to figure out what a man needs.and a man dosen’t need colour and fancy stuff.just correct line.i have never watched the show to judge, but from what i have seen from pics it doesn’t have to be a jenius to figure out what is nice to wear.Nice is always in fashion….It served me well so far……..
It amazes me that a studio that brought us such great programs as Runway, Top Chef, and TC Master can then produce crap like The Fashion Show, Launch My Line and the Chef Academy. How we (BRAVO) have fallen!!!