Sep 10 2007 08:43 PM ET

An Emmy in a box for 'SNL'

Jtimberlake_lAfter this past weekend’s announcement that "D–k in aBox" has already won an Emmy, it seems that the digital age is well and truly uponus. After all, if it wasn’t for the massive viral success of the unbleeped YouTubeversion of the song, the clip might have been another forgettableSaturday Night Live skit in the archives. But withall the big questions about whether online video will really make TV obsoleteand how the networks will survive, Andy Samberg and Justin Timberlake’s raunchyR&B spoof has now exposed a more practical concern — what happens when anuncensored Web video with an inappropriate name wins an Emmy, and then journalistshave to figure out a way to report it?

The resourceful folks at the New York Times came up with one solution, referring to the winningvideo as "A Special Christmas Box." (Disturbingly, that sounds likesomething I would present to my grandmother.) Meanwhile, the Associated Press just calls it"(Blank) in a Box." Slightly less inspired. For our part, we wouldlike to suggest "Holiday Genital Container" as an acceptablesubstitute for the NSFW title. Too bad there is no Pulitzer for "MostCreative Euphemism for an Emmy-Winning Song"! 

Got any other suggestions for "The Video That Shall NotBe Named," PopWatchers? Journalistic integrity depends upon it…

Comments (1-23) of 23 Add your comment

  • Stephen

    “Only one toothpick left in its box”

  • The Professor!!!!!!!!!

    “Richard” in a Box

  • Snarf

    Trick in a box? Uh, on second thought…I don’t understand what all the fuss is about, then again this is the country that basically lost it’s collective marbles over Janet’s nipple.

  • BrandonK

    Why can’t we just call it what it is?

  • Stef

    Boy magic in a box?

  • mike

    Dick In a Box.
    How does it go through the EW filter?

  • mike

    I didn’t think it would go through. The song itself was every bit as good as any 90’s R&B song. The fact that it was written and performed inside of a week makes it even better.

  • Kai

    How about just what it is? After all it is the same word as the first name of the Vice President.

  • Ben S

    The New York times didn’t come up with the name “A Special Christmas Box”. SNL came up with that when it was first released onto the internet last year.

  • Jen

    How about Phallic Item In A Box

  • Mozz

    Baby’s Arm holding an Apple in the Box
    Bacon Bazooker in a Box
    Bald Headed Hermit in a Box
    Beef Stick in a Box
    Chunk ‘o’ love in a Box
    Mr. Bendy in a Box
    One-holed yogurt maker in a Box
    Ovarian Pool Stick in a Box
    The Womb Broom in a Box

  • Shamrock

    Well if it was from me it would have to called “God’s Gift to Women in a Box” LOL

  • Smoochie

    You tube or not, the clip would not have been forgettable. It was hilarious. Just so well done. From the beards, to the voice, to the lyrics. Just great. I still love the Natalie video though. It needs more play.

  • BrandonK

    Nice point, Mozz…those are all way dirtier than the regular title! LOL

  • Winona

    I’ll take a cue from a Kids in the Hall sketch and call it “… and something in a box!”

  • Liz

    Sounds like “Rick in a C@x”

  • Stephanie T.

    Exactly,…”and something in a box”
    I would go with “Hammer in a box”.

  • Lo

    A Special Christmas Box is what its official name on YouTube is. Go look! I wouldn’t lie to you!

  • GeeMoney

    I don’t even understand why it’s a problem to write the word “dick” in the first place. America is sooo prude. Who gives a crap? But since sooo many people care… how about “Junk in a Box?”

  • Dinosaur

    Bic in a Docks?

  • Stephanie T.

    Red Hot Chili Peppers special edition:
    C@cks in socks in a box.

  • Fifi La Roo

    OK, so it can win an Emmy for its creativity but we can’t say the title?? Since we’re being pretentious and hypocritical, how’s “Tom & Harry’s friend in a pretty holiday recepticle” sound?

  • LI

    OH, I get it! Every tom, DICK, and harry! Clever! This skit along with Andy Samberg’s other digital shorts will be remembered!!!! Don’t they kinda look like Jon B?

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