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Ticketmaster to allow digital ticket transfers

How annoying it is when you have to wait for a late friend at a show to get their ticket to them? That will soon be a thing of the past, as it looks like all those frustrating Ticketmaster service fees have gone towards an actual service — the company announced Tuesday that it will allow tickets to be transferred digitally for free. The change is effective immediately for North American customers through ticketmaster.com

Using their online accounts, users will be able to email tickets to other users, with the original barcode swapped out in the process. Recipients of the tickets are only required to create a Ticketmaster account; the service works with all tickets, including paper ones.
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