Hollywood franchises don’t really end anymore. If you look at the current list of 2011’s top 10 top-grossing films, eight are sequels/spin-offs/prequels that were specifically designed to create more sequels/spin-offs/prequels. (Heck, four of the movies — Thor, Captain America, Fast Five, and Rise of the Planet of the Apes — all included teasers for the next installment in their freaking end credits.) The highest-grossing movie of the year is Harry Potter 7 — Part 2, the eighth film in a franchise based on seven books. The only non-franchise film is Bridesmaids, a movie that will soon be pushed aside by Twilight 4 — Part 1, which features already the most popular teen pregnancy since the Gospel of Matthew.
It wasn’t always like this. There was a time when no respectable Hollywood franchise lasted longer than three movies. READ FULL STORY