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Tag: Advertising (91-100 of 554)

Too soon: Taiwanese ad imagines an angelic Steve Jobs praising rival tablet

We haven’t yet reached four months since Steve Jobs’ death, so clearly the moment is ripe to create a vision of the Apple icon up in heaven… betraying his life’s work. I imagine that must have been the rationale behind the new Taiwanese Action Pad ad, which adds one very important accessory to Jobs’ signature black turtleneck-and-jeans combo: Angel wings.

Suffice it to say, an undergraduate thesis could be written (and probably soon will) about the inappropriateness of this ad. The most fundamental point is this: Steve Jobs would not be amused. But are you? Check out the ad after the jump. READ FULL STORY

Kate Walsh's Billionaire Boyfriend perfume ad takes a viral video gamble

Private Practice star Kate Walsh has just released a new ad for her fragrance Billionaire Boyfriend, and…well…let’s just say it’s a whole lotta somethin’. There’s a white guy with a blond ‘fro and at least one gold tooth. Walsh is decked out in bling of the rap-video ilk, from her chunky rings to a big reveal at the end that I will not spoil. Drop under that some “urban”-sounding calls of “Yep! Yep! Yep!” and you’re but a few Benjamins short of making it rain. Grimace or genius? Decide for yourself after the jump. READ FULL STORY

Super Bowl advertisements: Six ways to get noticed

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Even though the Super Bowl is the single most-watched TV event of the year, it can be hard for advertisements to get noticed. There are so many possible distractions: Football, nachos, hopefully your friends and family. But every year, a few commercials manage to stick out, if only for long enough to briefly become a Twitter trending topic. In honor of the Matthew Broderick Ferris Bueller commercial, already the most popular and most disappointing ad of Super Bowl 2012, here are five sure-fire ways to have people talk about your commercial. (Warning: Maybe 1 percent of those people will remember the product you were advertising.) READ FULL STORY

Volkswagen unveils 2012 Super Bowl commercial 'The Dog Strikes Back'

It’s been 12 days since Volkswagen unleashed “The Bark Side” and started building up anticipation for the sequel to last year’s beloved “The Force” commercial. With four days to spare until Super Bowl XLVI, the car company has released an extended version of “The Dog Strikes Back.” It’s one of three 30-second VW ads that will air on game day and features not only an adorably chubby pooch but also a final-act twist worthy of “I am your father!” Watch below. READ FULL STORY

Regis Philbin returns to TV in a big way with Super Bowl ad for Pepsi MAX

In case you’ve had troubling visions of Regis Philbin sitting around the house twiddling his thumbs in the months since his final Live! show, you can stop fretting. The multitasking 80-year-old’s first television appearance since Nov. 18 is a pretty big deal, even if he has a small part. Philbin makes a cameo in a Pepsi MAX ad featuring a Coke Zero delivery man with a cheatin’ heart and a dry mouth. Watch the ad after the jump. READ FULL STORY

H&M's 2012 Super Bowl ad: David Beckham peddles his flesh, gets under our skin

H&M may have set its David Beckham Bodywear Super Bowl ad to the Animals’ “Don’t Let Me Be Misunderstood,” but there is no room for misunderstanding in the 30-second spot. Message received, loud and clear: David Beckham is smokin’ hot. Point for the Swedish clothing chain’s use of band name as subtext. Nina Simone may have recorded the original, but as the camera sweeps over Beckham’s taut and tatted frame, we feel like…well…Animals. See the tease (and I do mean tease) below. READ FULL STORY

Matthew Broderick revives 'Bueller' for Honda ad -- VIDEO

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It was revealed last week that Matthew Broderick would be bringing back the world’s greatest class-cutter (not to mention the Sausage King of Chicago), the one and only Ferris Bueller, for a Honda ad that would run during the Super Bowl. It begged a lot of questions from fans of the 1986 John Hughes comedy classic Ferris Bueller’s Day Off. Nearly 26 years later, what has our favorite troublemaker been up to? Did he finally get his own car? Did Honda simply not know what Bueller and his cohorts did the last time they were left to their devices with a car?

In the extended spot, now available online, a still fresh-faced Broderick embarks on a Ferris-like day of hooky escapades (crank calling, singing in a parade). It’s nice that Ferris no longer has to bum rides off of people, but he’s no longer the walrus — he just looks at them at museums. Watch the clip below. Chick-chicka-chicka. READ FULL STORY

DGA Awards: George Clooney makes Uranus jokes, and an absent Woody Allen steals the show

Brevity was the name of the game at last night’s Directors Guild of America Awards, held at the Grand Ballroom above the Kodak Theater in Hollywood. Last year’s event celebrated the DGA’s 75th anniversary, and as a consequence, the evening ran so voluminously long, DGA president Taylor Hackford felt obliged to promise “to keep things moving quickly” for this year’s affair, to much thankful applause from the crowd.

As it turned out, Hackford needn’t have worried. While it is customary for all the feature film nominees to speak at the DGAs, both Woody Allen (Midnight in Paris) and David Fincher (The Girl with the Dragon Tattoo) did not attend — Allen has rarely if ever attended awards events, and Fincher had to jet to Japan for Dragon Tattoo‘s premiere in Tokyo. Best Documentary winner James Marsh (Project Nim) and Musical/Variety TV show winner Glenn Weiss (The 65th Annual Tony Awards) were also no shows. So all told, between the dinner and the awards, the evening clocked in just under four hours. Progress!

And EW was there for all of it. Check out the highlights below:  READ FULL STORY

Emma Stone's eyes have really done it this time

Every time I see Emma Stone’s new Revlon commercial, I think to myself, this is it, this HAS to be the time she’ll crack herself up and let us know how ridiculous she KNOWS it is that she’s showing us how to apply Photoready Airbrush Mousse Makeup. Moments later, I’m left in a trance, unable to focus on anything except how slowly and tenderly I would caress my translucent skin if I, too, were a beautiful green-eyed vampire. What day is it? How long have I been out? Where is my magical pot of beige-speckled goo? READ FULL STORY

Why does it take a Super Bowl commercial to bring back Ferris Bueller?

If you were on the Internet today, you likely saw the news that ’80s movie hero Ferris Bueller — as played by Matthew Broderick and not the guy from the blissfully short-lived NBC spin-off series — will be returning via an advertisement airing during the Super Bowl. At least, that’s the impression left by the 10 second teaser released on YouTube today, in which Broderick-as-Bueller rips open his window shades and asks the camera “How can I handle work on a day like today?” Cue “chick-chicka-chicka” music and a title card sporting the same date as the Super Bowl, and a nation already pickled in ’80s nostalgia is instantly tantalized by the prospect of once more experiencing Ferris’ care-free snarkitude, if only in a 30-to-60-second spot for carbonated cola, or oddly flavored potato chips, or dubiously conceived web ventures.

Here’s the thing: This is something Ferris himself would never actually do. READ FULL STORY

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