Seth Green and Matthew Senreich let viewers pull the strings in 'ControlTV'

Robot Chicken Emmy winners Seth Green and Matthew Senreich are tackling reality TV — on the Internet. They’ve created ControlTV, a show that will follow six weeks in the life of a man in his twenties, as the audience votes, in real time, on decisions in his life — from what he wears and eats, to where he works, to who he dates. The show, which will begin production in Los Angeles this fall, will be distributed by DBG ( The highlights of each day’s action will be edited into a webisode, concluding with a vote. The series has partnered with Ford and Sprint, so the Man Puppet (our term) will drive a 2011 Ford Fiesta and use Sprint’s new HTC EVO4G phone. (I’m surprisingly okay with product tie-ins when the whole point of a show is manipulation. But I stand behind my tweet last night after a certain scripted series on USA: “For every BMW/Bud Light product placement shot on Covert Affairs, I’d like an Auggie sex scene.”)

What do you think about ControlTV? I trust Green and Senreich to make this moving Choose Your Own Adventure book fun. And they appear to have aligned themselves with the right people, who will serve as fellow exec producers: Richard Saperstein, former president of Dimension Films; Bachelor director Ken Fuchs; award-winning commercial director Stephen Kessler; and interactive technology expert Craig Ullman. Will you play?

Comments (4 total) Add your comment
  • Grubi

    Sounds like The Truman Show… or EDtv

    • SM

      Except, you know, real. While I’m not surprised that reality tv has lead to this, I am surprised that it took so long. Well, except for the fact that half the events and situations in shows like Jersey Shore and the Hills are probably 90% manipulated by the creators. But not by the audience…

  • kp

    sounds awesome yet creepy. but I trust these guys

  • Dan

    So it’s called Control TV, but it’s not on TV?? I want this on TV! Why can’t this be on TV? Nothing like this has ever happened on TV… but it happens on the internet all the time. Dan Brown (Dan 3.0), subservient chicken, all those interactive youtube series… until this goes on TV, call it what it really is… “control internet”.

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