'Avatar' and McDonald's: James Cameron is lovin' it

If there ever was a filmmaker whose work warranted supersizing, it’s James Cameron. According to the Hollywood Reporter, McDonald’s is teaming up with Fox to promote Cameron’s Avatar, including sneak peeks of a planned interactive website based on the sci-fi actioner’s fictional world of Pandora. “McDonald’s has taken my vision of Pandora from the big screen to the computer screen and beyond,” Cameron says. “Avatar has been my dream for 14 years, and I am extremely happy with how McDonald’s is bringing it to life in their restaurants.”

The beginning of his Oscar speech, perhaps? Maybe the concept for the film has been “brewing” in his mind like an Iced Coffee with Sugar Free Vanilla Syrup (Large). Okay, I’m off to assign my avatar, Michael Ausiello, to eat some fries on my behalf.

Image credit: Master Castro

Comments (18 total) Add your comment
  • Sarah

    That picture is freaking hilarious.

  • Ambient Lite

    To all of the geek haters that made fun of the Burger King/New Moon cross promotion:
    suck. it.

    • John

      Ambient, I’m seeing you on like every thread today. You bored at work too?

      • Ambient Lite

        Heh, yes. It’s impossible for me to be productive on a Friday.

      • Madd

        You guys are both on here because you’re bored at work? Me too!

      • Ambient Lite

        I could get my entire day’s work done in 15 minutes on a normal day…Fridays are unbearable! The only thing that makes me feel better is that I’m grossly overpaid for doing nothing.

      • crispy

        Holy crap! That describes my work situation to a T… I’m way faster than everyone else at what I do, and I get way overpaid for my workload. If my employer only knew how much time I spent on the interwebs.

      • Ambient Lite

        That’s funny, Crispy.
        Cheers to an easy paycheck, eh?

    • ???

      Who, exactly, made fun of the Burger King/New Moon cross-promotion?
      Someone’s a little preemptively defensive. This isn’t even about Twilight, it’s about Avatar.

      • crispy

        I’m pretty sure I did at least once.

      • Ambient Lite

        Heh, yes. You weren’t the only one who made me feel bad about wearing my New Moon Burger King crown, but I appreciate you owning it.

  • John

    So wait, Michael Ausiello is actually receiving commands from your brain? *facepalm* Of course!

  • Katie

    That photo is amazing.
    And I never made fun of the Burger King there. Why do you insist on bringing New Moon into EVERYTHING? My only complaint about the Burger King promotion is that I got sick and tired of seeing the commercials every thirty seconds.

    • Ambient Lite

      Why do I insist on bringing New Moon into everything?
      1) I like New Moon and I’m going through withdrawal.
      2) I’m bored.
      3) I’m crabby because of the Avatar and Kardashian ads everywhere.
      4) I really like to see you get fired up, Katie.

      • James

        1. So go see it again. Or reread any of the 8,000 EW articles on it. Why should EW cover NM when there’s nothing new to cover just to satiate your borderline obsessive Twi-mania?
        2. So are a lot of people.
        3. You’re allowed to bitch about Avatar and Kardashian ads, but God forbid anyone complain about Twilight being everywhere.
        4. How mature of you.

  • scottycmh

    “including sneak peaks of a planned interactive website”

    Are there mountains in the website?

    • Annie Barrett

      ha. fixed. thx.

    • Lisa Simpson

      I love the idea of sneaky mountains. They lurk real low, sneak up behind you, then go back to full size when you start to drive up them. Or like the Murderhorn in “The Simpsons”.

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