Users can become fans of the Red Queen, the White Queen (dibs on that for my Halloween costume, methinks), or the Mad Hatter, who's already waaaay out ahead. Whichever fan group is the biggest gets to see the trailer first. Wheee!We're only starting to scratch the surface of Facebook-oriented advertising and marketing. My profile page still serves trashy promos for bikini waxes and those ubiquitous, putrid "be a cartoon" ads, so something that actually uses a Facebook functionality — fan pages! — seems like a good idea.
But maybe I'm just pounding potion for Alice. Are you with me, PopWatchers? Does this promo seem like a good way to get fans excited for Alice in Wonderland, or do you like to keep your Facebooking and film-going separate?
The makeup makes him look like the Hindu God Vishnu with two arms and red hair. He looks silly.
I joined the Mad Hatter group!! But I was thinking, can’t you just join all three and then there’s no way you wouldn’t see the trailer?? Just saying…
Neat idea – but overkill.
Think I’ll save my Facebook/Alice in Wunderland to a status update along the lines of “saw Alice in Wonderland and is still tripping out. What a ride”
Nice Rocky Horror reference! “antici…pation”
Is anyone else over seeing Johnny Depp in freaky costumes? It seems like he’s always doing the same thing.
Love JD and looking forward to this movie, However I hate Facebook signed up before though it was a waste of energy I think they would have ben better doing this on MYPSce ot Twitter than Facebook. After I see the trailer I will be deleting my account.
Why don;t people just answer the question instead of leaving stupid comments. I know why Disney did it I just think Facebook was the wrong choice. They would have been better doing on their own site, or on Myspace. I refuse to Join Facebooks it is terrible so looks like I will have to wait till friday.