'Terminator Salvation' trailers: Why buy the cyborg cow when you can get the plot-twist milk for free?

I have a love-hate relationship with trailers. As a geek, I am genetically primed to get giddy at first looks at things I’m excited for. That’s one of the reasons I love the summer movie season: Even if every other flick I see sucks, at least the trailers will be choice. Beyond that, there’s an art to making a great trailer. When they’re great, trailers can be short-filmmaking at its best (the Little Children trailer, for example, was a beautiful piece of work).

And then there are the trailers that show too much, that trade the giddyness of the now for the awesomeness of the future. Case in point, Terminator Salvation. Take a look at this four-minute Internet-only clip, bearing in mind that it actually requires a SPOILER ALERT…

…and explain to me why the filmmakers continue to betray a fantastic plot twist by showing it off in advance every chance they get. Imagine if you hadn’t seen anything about T4 and you were sitting in the theater watching the flick, and you get to the part where amnesiac wanderer Marcus Wright (Sam Worthington) is revealed to be a terminator — when Christian Bale’s John Connor asks him "You think you’re human?" before Wright looks down and, for the first time, sees his own metal skeleton. That would blow your brain-pan out. It’s a tectonic moment…one that too few of us can experience, because the trailers have already given it away. If filmmakers and movie studios are so concerned with spoilers, then why do they give them away themselves?

Are you as frustrated as I am with trailers like this? Or does it not bother you in the least?


Comments (23 total) Add your comment
Page: 1 2
  • jon

    YES!!! I have been saying the same thing for years. I LOVE trailers…can’t get enough of them. But when a trailer tells the entire plot of the movie (i.e. Wolverine) it just p*sses me off. I thought the exact same thing about Terminator, that they just revealed the biggest twist the movie could possibly offer. Why do that when the trailer only needs to be filled with awesome robots and Christian Bale to get folks excited about the flick. It really doesn’t make sense.

  • jon

    YES!!! I have been saying the same thing for years. I LOVE trailers…can’t get enough of them. But when a trailer tells the entire plot of the movie (i.e. Wolverine) it just p*sses me off. I thought the exact same thing about Terminator, that they just revealed the biggest twist the movie could possibly offer. Why do that when the trailer only needs to be filled with awesome robots and Christian Bale to get folks excited about the flick. It really doesn’t make sense.

  • R

    McG is a hack. He is desperate to make people see his movie and will resort to anything to get people into the theater.

  • Xena

    Trailers should definitely keep the spoilers to themselves. But the real bad guys are the critics: and I mean YOU EW!!! Since when are reviews supposed to be a synopsis of the movie? NOT NECESSARY! I’ve said this before about Wolverine and other movies: I refuse to read a review in EW before I see the movie. No only do they take away all the surprise and fun, I never really agree with them anyway!

  • JamesCameron

    who cares? This is a PG13 terminator made for little children. It’ll be total crap.

  • Kate

    I agree, though I kept thinking maybe this was a secret message to Fox to continue on with Terminator: The Sarah Connor Chronicles because, well, I figure the idea of Cameron and Arnold in T2 had to come from somewhere.

  • Matt

    Very frustrating

  • neillfilm

    I am a big fan of THE ULTIMATE TRAILER SHOW on HDNET. Robert Wilonski has all the snark I need towards modern movie trailers. I recomend you check it out. Also, yes, yes I am bothered by most trailers today for that same reason. It bothers me to no end when the trailers give up the story. In our A.D.D. age why go to a movie. I just saw it in 4 minutes.

  • Fred

    We already know what happens ……but going through the journey in this film will be an amazing ride….so looking forward to it.

  • Rob Grizzly

    I hate it too. But to be fair, not THAT many trailers do this. Many trailers made these days are very well put together, and most of the time, end up better than the films themselves. I’m a complete trailer junkie, and I can almost always tell when a movie will be good or bad based on those first previews we get.
    In the case of Terminator, I get the feeling it will be good, but not T2 good. Mixed reactions will come from the watered down PG-13 violence, and McG’s favoritism over CG and action over what made the series great: James Cameron’s mix of horror and human drama.
    Maybe the twist, the twist they’ve shown is a minor one, with a major plot twist yet to be revealed.

  • Fred

    We already know what happens ……but going through the journey in this film will be an amazing ride….so looking forward to it.

  • Jennifer

    Everybody is just assuming that this is a big twist in the movie, Maybe whatever or whoever he is or how he got to where he is will be the actual shocker! There is more to this story then just Marcus’s character.

  • Jason C

    I think everyone is digging to deep into this. I have a feeling this is something revealed early in the film, McG said that a large portion of the movie is dealing with the idea: “At what point are you no longer human/ where’s the soul?” So I have a feeling this isn’t really a spoiler. Also I think people should save their “McG is a hack” talk till after they see the movie and we see what he can do with better material than he’s been given in the past. James Cameron’s first movie was Pirahna 2, who thought he was doing to do what he did after that garbage?! Also Robb Grizzly: McG has said he uses a lot more practical effects for this movie, considering the only action movies he’s really done were the Charlie’s Angels movies were meant to have a different feel, we don’t know how it’s going to look yet until it comes out next week.

  • Jason C

    Also, to people complaining about it being pg-13 instead of R, you really need to get over it. If it’s a good movie, it’s a good movie rating or not. Oh, and R, I hate to tell you this, but McG doesn’t put together the trailer, marketting and editting do that, so it’s not McG trying to get people to see his movie. But I can just hear you when the first Terminator came out, “A film from the guy who did Pirahna 2?! That guy’s a hack, it’s going to suck!”

  • DaveSeligman

    the thing is, I know that filmmakers WANT to keep the twists secret, but it’s the MARKETING DEPARTMENT that always coaxes the studios to blow all the good parts in the trailers. marking BELIEVES that no one will see their movie and it’s their job to sell it anyway they can. only problem, they don’t care a lick about what it does to the final product, ie: the movie itself. I will say that asking the question why do studios give away spoilers does bring up the debate that IF they can’t control the information, and someone will spoil it, then they should be the ones to do it first. I think that the studios SHOULD have that right, but warn us first. perhaps, along with the rating on previews, maybe they should also have an “S” for spoilers (and an S+ for the one above), so if you don’t want to know, you can cover your ears and look away. I agree they show too much these days. it also speaks to how our culture refuses to be surprised, and miss out on a story UNFOLDING as it’s supposed to.

Page: 1 2
Add your comment
The rules: Keep it clean, and stay on the subject - or we may delete your comment. If you see inappropriate language, e-mail us. An asterisk (*) indicates a required field.

When you click on the "Post Comment" button above to submit your comments, you are indicating your acceptance of and are agreeing to the Terms of Service. You can also read our Privacy Policy.

Latest Videos

Advertisement

From Our Partners

TV Recaps

Powered by WordPress.com VIP