Apr 29 2009 07:18 PM ET

Twitter quitter? So is everyone else.

Categories: Tech

Twitter_logo_lIf Twitter is good enough for Oprah and Shaq, why isn’t it good enough for you, Twitter quitters? According to Nielsen, "Twitter’s audience retention rate, or the percentage of a given month’s users who come back the following month, is currently about 40 percent. For most of the past 12 months, pre-Oprah, Twitter has languished below 30 percent retention." Apparently, that’s very low.

Hmmm. I guess that sounds about right. I’m monkeynuts for every possible Next Big Thing of The Internet, and even I took a little while to warm up to Twitter: I signed up and played around for a few weeks and then put it in the "meh" column, right next to Vox and LinkedIn. But the up-to-the-minuteness and playful sense of connection sucked me back in,  and now I find myself not only tweeting for PopWatch all day (you’re following us, right?) but tweeting for my own personal enjoyment at night.

What about you, @PWers? Have you stuck with Twitter, or did you try it and decide it wasn’t for you? What would have made you stay, or what made you go?

Comments (1-15) of 68 Add your comment

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  • Adam

    I haven’t bothered with Twitter. Facebook is good enough for me.
    http://tvdonewright.com/2009/04/29/tv-tonight-wednesday-april-29th-2009/

  • Conor

    I joined and got bored! am I to keep updating saying the same thing, I am still at my computer sitting at my desk!

  • rene kidman

    I really love twitter. Its very simple and so easy to use.
    I feel so well connected.Its growing fast. Was checking here for some updates:
    http://techunits.com/content/list_all/87/twitter

  • Sarah El

    I finally gave in and made a Twitter, but then I got bored after a couple minutes of trying to figure out who to follow. I don’t remember my name anymore. Maybe I’ll bother looking it up later. Probably not though.

  • leleana

    I started just using twitter to watch celebrities updates, and then Twitter became the #1 location for telling people about Chuck on Monday. And then yesterday, when I finished my new Chuck wallpaper, posted it on twitter with the #chuck and #savechuck tags, as always, and had over 10 times as many views as I usually get in a week – but within 5 minutes. So yeah, I’m DEFINITELY sticking with Twitter. It’s been amazing.

  • Ailene

    Been using twitter for about 2 months now and i think it gets more interesting the more you use it. its a give and take social networking thing, so you have to put time into. this is probably the reason why not many people actually stick with it. i think its great, and addicting.

  • alexandra

    twitter is ridiculous. there is no one whose life is THAT interesting that we need minute-to-minute updates on their mundane daily doings. seriously. what a self-absorbed society we’ve turned into. i’m sorry to tell you – you’re not that interesting. get over it.

  • Snarf

    It’s bad enough that I use facebook. ugh.

  • Sara

    I created a Twitter at my boyfriend’s behest and didn’t really use it for a few weeks, but now I’m obsessed. I think you have to start using it, get your friends to start using it, and find interesting people to follow to make it worthwhile.

  • Nix

    alexandra, stop talking to yourself.

  • Ellen

    I gave it a go, but to be honest most of the sites and people I follow just post up links to their main sites or boring updates about being on the train, then getting off the train, then going for lunch etc. etc. There are a couple of very witty accounts that I follow that I might check in every now and then to see what they’re saying, but really it’s just not interesting to stay with it. As for organising my social life – that’s what my phone’s for.

  • alexandra

    hey nix, zip it.

  • Blondebanker

    I’m a newbie and I’m trying to really get into Twitter, but to be honest at this point, I am finding it a bit boring. What am I doing wrong?

  • Carol

    I don’t post much, but I follow a wide range of Tweeters so I end up with a real-time stream of news and information. It is nice to follow straight from the source, instead of hearing about things after they’ve gone through the media filter.

  • Amy

    I used it for a few months, and then stopped for about 10 months. A few friends told me to get back into it, and ever since I haven’t been able to stop. It definitely helped having friends and other people I liked on there—it gives it more of a fun, community sort of feel.

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