Mar 19 2009 06:25 PM ET

Justin Timberlake's new tequila: How will you take it?

901tequila_lForget about getting LoveStoned — it’s time to bring sloppy back. (Sorry, couldn’t help it). Renaissance man Justin Timberlake just announced the launch of his own brand of tequila, 901. People.com reports that the name supposedly refers to the area code of the singer’s hometown in Memphis, but it might as well stand for the amount of money (in millions) that JT will be raking in this year between booze, clothes, and his own record label.

The liquor won’t be in stores until May, but that hasn’t stopped us from planning a few JT-themed cocktails:

The Justini
901 and vermouth

‘N Sync or Swim
901 and splash of water

Falling Timber
Two shots of 901, twist of lime.

Your turn, PopWatchers. What’ll your 901 drink be?

Comments (12 total) Add your comment
  • Kevin

    12 Bottles of 901 – Just N Case

  • Gina

    Justin,
    You’re from Tennessee, where jack Daniels was born (the man and the whiskey)shouldn’t you be making whiskey?? Or moonshine? Why tequila??

  • Wojo

    The Woodenpond – It’s when you think you just ordered a straight shot of 901, but the bartender slipped you something from the bottom shelf instead.
    “Hey bra, I wanted to get my drink on with some 901, but the bartender gave me a Woodenpond. I’m gonna go buy some weed off Chris Kirkpatrick instead.”

  • GeekGirl13

    How about a Timber-rita?

  • Bernardo

    A tequilla by Justin Timberlake? How ridiculous is that? With this economy, people losing jobs, homes, etc´. a guy introducing his fancy drink…come on. And I hate this guys that are actors, singers, designers…But in the end they are nothing. just like him.

  • Chris

    Yeah, I don’t see how representing his Memphis home town with the name 901 promotes the idea of a quality Tequila. Thats kinda like being from Kansas City and showcasing sushi.

  • cajun

    COSTS AS MUCH AS PATRON
    but proably TASTES AS GOOD AS JOSE’
    and being that i love tequila, i will have to try it.

  • Snarf

    The Pip-squeak.

  • 5150

    Does he think he’s SAMMY HAGAR?

  • kel

    i think the after effects of too much 901 are future sex/love sounds. (ouch)

  • Benson

    The only thing he does that makes money is music related; movies=fail, fashion line=fail, restaurant=fail, and I’m sure his booze will be a flop.
    Renaissance man? Not really.

  • Renard

    Sou a favor da ideia, pois como sou administrador gosto de pessoas empreendedoras, e como mortal gosto de uma boa tequila e tenho que provar essa!
    Ele esta certo, nos negócios temos que arriscar.

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