Snap Judgement: Ashlee Simpson's "Outta My Head (Ay Ya Ya)" video

I’m not sure what it would take for me to get invested in Ashlee Simpson’s musical career again. (A time machine?) The various big-name collaborators whose names have been bandied about for her upcoming CD — Robert Smith! The Neptunes! Erm, Kenna! — weren’t quite doing it for me. Neither was her Timbaland-produced comeback single, the unfortunately-subtitled "Outta My Head (Ay Ya Ya)"; the beat’s catchy enough, I guess, but her vocals are sorta grating, and much though I’ll always love Tim, dude’s really gotta start looking into some new synth textures for ’08.

But then! I saw the "Outta My Head" video when it premiered yesterday afternoon, and everything changed. Check it out for yourself, and click through to the jump to find out why:

This thing is seriously trippy — I’m talking way more disorienting than the most severe case of on-stage acid reflux. It basically looks like what you’d get if Salvador Dali, Marcel Duchamp, and Luis Buñuel got together to remix the video for Lindsay Lohan’s "Rumors." (Bonus points: I just came across a People.com story where Ashleeactually gives Dali a shout-out!) You’ve got your basic pop-star-fleeing-paparazzi plotline, tricked out with all sorts oftotally surreal fragments of imagery. Look! Ashlee’s a gigantic severed Greek statue head with a somber expression…no, she’s a sexy Mad Hatter writhing on top of some sortof outer-space Rubik’s cube…or, wait, she’s a painfully twitching dancerwith fewer moves than Britney at the VMAs…uh, actually, she’s literally bouncing offthe walls of a padded cell in a strait jacket.

Look, I’m not going to bother trying to describe any more of these bizarro scenes, because I’m making them sound like they make some sort of sense, which they do not. At all. So weird, so out there — how did we get here from "Pieces of Me"? I dunno, but it’s brilliant (I think). And while I doubt I’ll buy Ashlee’s new album, I will totally be cruising MTV2 over my holiday vacation in case they add "Outta My Head" to the regular rotation. Who’s with me?

Comments (50 total) Add your comment
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  • Michaela

    Is that her old nose?

  • Elizabeth

    Harmless… Who directed the video? That’s more interesting that the fact that Tim produced the song. (I’ll take this opportunity to make the first Romo/Simpson jab: maybe Tony should’ve been singing this to Jessica last weekend.)

  • rebecca

    this reminds me of a bad gwen stefani song/video-not the ones from the early 90′s, the newer ones when she sold out

  • AH

    She sounds like a combination of the Police and Gwen Stefani. It sounds like a song Pat Benatar would have done. I find the song and the video very 80s in a good way.

  • Anonymous

    Harmless? If you call another reminder why the state of music nowadays – generously calling this music – is a joke.

  • LaLa

    I couldn’t stop thinking about how generic her new nose makes her look. I felt like I was watching a video with the Olsen twins, Britney Spears, and some chick from the Hills. This song was a HUGE departure from Ashlee’s former music. I don’t know if I like it…yet. I’m still debating on whether or not she can pull it off throughout a whole album.

  • Adam

    The song, the singer, and the ridiculously over-stated, arrogant, posing look she constantly gives the camera can all be summed up as: worthless.
    This song is a fifth-rate Talking Heads ripoff with much worse shoes.

  • PHREDD!!

    I have never been a fan of the girl. But I hate to admit I kinda like the song and the video. Looks and sounds like something from the 80′s. The video’s imagery reminds in parts of Thomas Dolby’s “Hyperactive” and Lindsey Buckingham’s “Go Insane”. I am sure I will not buy the song or the CD, but I do like the video.

  • Myma

    Yep, I thought how very 80′s as well, like Toni Basil meets Devo. Half of 80′s music videos never made sense anyway, some strange story line that no one ever got but went along with anyway.

  • Vicky

    All her previous videos were just terrible. So I give her props for trying something new. I think the song will grow on me. But yeah, it definitely reminds me of Gwen Stefani’s latest stuff.

  • BilliamE

    Wow, that might be the best video I’ve seen all year. It kind of reminds me of watching MTV in the 80′s.

  • Jim

    Like the concept and style of the song but it’s still ashley simpson in the end.

  • tiff

    because of this video, i’ve had this song in my head all day. so i’d say it’s effective. It’s totally 80s, if you’re into that, which I am.

  • Joe

    Curse you, Simon. Had I just heard this song apart from its video I probably would have hated it, but the video is pretty killer, I think, so the song will probably grow on me. I mean, a Dali and Gulliver’s Travel’s influenced vid? What else can you ask for?

  • BrandonP

    Leaps and bounds beyond her other cringe-worthy videos. I think I might love it. She looks amazing, too.

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