Oct 11 2006 04:29 PM ET

Diddy: Will rap for burgers! (Don't hold the toppings, yo!)

Categories: Advertising, Music, Web/Tech

94241__diddy_lIf you haven’t been to Diddy’s new YouTube channel — which at this point appears to be little more than a low-budget ad campaign for Burger King and the rap mogul’s latest disc, Press Play — well, consider yourself lucky. As MTV News reports, most YouTube user comments about the new joint venture have been, um, less than kind, and spawned the inevitable string of parodies (like this one from LisaNova and her local fruit stand). But what did Diddy expect, declaring thatAmerica’s No. 2 burger chain has named him ”the king of music andfashion”? Perhaps he should have tweaked the lyrics to his old single”D.I.D.D.Y.” to explain his motivation. (Click here if you want to try out PopWatch’s sample lyrics over the Neptunes patented beats.)

Sometimes I eat slow, sometimes I eat quick
I was at B-K with a Croissanwich
Chillin’ with a dude
Named Dennis Hopper
Both of us were jonesin’ for nice Double Whoppers
We wasn’t fond of Big Macs
Only wanted Whoppers, a whole sack
Havin’ it your way, that’s a fact
So what you trying to tell me dear
I got YouTube channel, apocalypse is near
And I just want to cross-promote
I’m talkin’ literally rock the vote
My repertoire is free fast food
I’m the king of fashion, baby it’s all good
And it ain’t no stopping this
I can’t help it I’m an opportunist
Makin’ you bounce to Danity Kane
Understand the true meaning of pain
Now say my name

It’s the Y the O the U the T the U
The B the E and me
It’s YouTube, (Hold Up) It’s YouTube (That’s crazy)
With the D the I the D the D the Y
The D the I the D
It’s Diddy, (Hold Up), It’s Diddy (Say What!)

Comments (1-9) of 9 Add your comment

  • Stephanie Travitsky

    Yo, I said I want two beef patties, specials sauce, lettuce, cheese, pickeles, onions on a sesame seed bun!

  • Anna

    Yo? Did we time-travel back to 1997?

  • Gretchen Weiners

    Michael you’re amazing. That is all.

  • Melanie

    Please tell me that there’s video of you practicing this in the EW offices.

  • Stephanie

    Anna, would you rather I say Popazao? lol.

  • Jen

    “…And when you put two nobodies together, like LisaNova and the Fruit Stand, you’ve got to do it big!!” That girl is hilarious…and Slezak, your flow is amazing!

  • Let Me See You Get Low

    Diddy – the king of burgers?

    Does Burger King really need a rapper to sell burgers? Is that what it has come to? Aside from the obvious, $$$$, why would Diddy want to rap about burgers? For any Burger King execs out there, people don’t switch

  • Aneya

    Oh, Michael, you’re so silly…and i love it! you should send that lil faux rap to P. Diddy’s people, i can see him now, doing a BK commercial a la Paris Hilton, all up on a Bentley, that’d be hot….

  • frnwib anqefzx

    hijbn wohlia enrfy eqxdaysuc picwxtl ejfawhz sowbknyq

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