Britney Spears’ guest spot on Will & Grace tonight is just the first step in a months-long comeback campaign, according to USA Today (which mulls her long-term career prospects here and here and offers a preview clip from the episode here). Of course, there’s no such thing as a comeback if you never go away. Even in supposed periods of downtime (vacation, maternity leave), Spears is always on the job, the job of being Britney Spears. She’s always putting out her product, which is herself, not just an occasional CD or a TV acting gig. Whether or not Brit is funny tonight is less important than the fact that she’s visible.
By that standard, anything she does that keeps her name on people’s lips or her photo in Us Weekly is a smart career move. Still, we at PopWatch worry that she may be running out of ways to keep visible; there are only so many times you can drive around without a child car seat. So let’s offer her some helpful suggestions:
-Make a Quizno’s commercial with Sean Preston (they like babies, right?).
-Run for governor of California on an immigration platform: no more alumni of The Mickey Mouse Club will be allowed to enter the state.
-Be a good sport and attend the Brooklyn gallery opening for that sculpture.
-Start hanging out with Wilmer Valderrama — he seems to attract some attention.
-Ask Michael Moore if you can make a return appearance in his next documentary.
-Be seen having dinner with Nick Lachey.
-Divorce Kevin, then record a duet of ”Sisters Are Doin’ It for Themselves” with Shar Jackson.
-Name your next kid Asparagus Spears.
-Be a guest judge on an American Idol night devoted to your catalogue. (Because we all want to hear Chris Daughtry cover ”Toxic.”) Take Kellie Pickler under your wing and corrupt her.
Any other suggestions?