The mystery of Invisible Girl's bra

16126__bra_lThe sleuths here at PopWatch HQ were mystified by this item. It came in a box by itself, without a letter of explanation — or anything else. All that was inside was this bra, emblazoned with the phrase ”On December 6,  seeing is believing.” Dec. 6 is, of course, the release date for the Fantastic Four DVD. Still, the mystery persisted.

Was this Jessica Alba’s bra? Were panties supposed to come with it? And why, when we went to photograph it for this page, did it suddenly disappear? Had Invisible Girl actually put it on and walked off with it? One office wag claimed to be missing a thong from the Batman Begins DVD; had the two superheroic undergarments flown off together? Finally, the bra turned up, but with nothing to say about any feats of heroism it might have performed while it was away. I’m just glad the publicists were promoting Alba’s presence in the film and not that of Chris Evans, or they might have sent us a flaming Speedo.

addCredit(“Bra: Katy Caldwell”)


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Comments (13 total) Add your comment
  • Ep Sato

    Back when I worked in the mailroom in the DC office of a Wisconsin Senator (this was in 2000), we got promo materials for the X Men movie. There were memos and information from Senator Kelly, as well as a video about the mutant threat. Nothing in it implied that the items were promos for the X Men movie, save that I knew exactly what the stuff was from X Men fandom. This is probably a similar press gig. Gary, if you love us, this bra should be the prize for the next popwatch contest, or if you are an ebayer, sell that swag online!

  • brandonk

    Mmmmm…Chris Evans…*droooooool*

  • council24

    I know Jessica Alba is attractive, and, probably, one of the reasons a lot of people checked out “Fantastic Four”, but the Invisible Girl Bra doesn’t make a lot of sense. These aren’t items Alba wore in the film, and shouldn’t the package have been empty, with a note that said, “Here’s the Invisible Girl’s Bra, and Check Out the movie ‘Fantastic Four’ when it arrives on DVD on Dec. 6th.”? That would’ve made more sense.

  • Esther Kustanowitz

    Were there holes poked in the box? Because if so, maybe they weren’t just shipping you the bra, but maybe there was an invisible girl in there too…remember, there once was that guy who mailed himself home to Texas, so anything’s possible…

  • EP Sato

    DUDE. Some geek who had a crush on Jessica Alba back in highschool borrowed her Bra so he could show it off to the other freshmen nerds and convince them he had hooked up with her. Since she got to date the geeky teen’s popular best friend out of the deal, she forgot about the missing bra. Now, years later, the nerd is a popwatch reader who recently watched 16 candles and decided it would be really cool to see if Entertainment Weekly would publish it!
    Or, could it be that I sent it to you, SUCKAS?! Hahaha. Okay, it wasn’t me. But if it wasn’t sent as an oddball publicity thing for Marvel, it was probably send by one of us Popwatchers in a sad sack attempt at imfamy.
    Wish I had thought of it first….

  • Liam

    Forget all that… What’s the cup size dude??

  • Tommy G

    I’d be more concerned if a pair of The Thing’s tighty-whities showed up in today’s mail…

  • Jade

    maybe it has something to do with the fact that Victoria’s Secret’s fashion show is being televised on ABC on…December 6th

  • dustbury.com

    Stretching a point

    Fox will release the Fantastic 4 DVD on the 6th of December, which of course I will circle on the nearest calendar. But this item from Entertainment Weekly’s Popwatch concerns…

  • Michael

    I’d be more concerned if a pair of The Thing’s tighty-whities showed up in today’s mail…

  • ghani

    I’m with Tommy — what size is the bra? If it’s something like a 38G or something we’ll know it’s not Ms. Alba’s…

  • News Weblog

    On the site today

    Here on News blog we’ll be looking at why polytunnels are…

  • Female Celeb Boy Toy

    Can anyone be blamed for staring at ‘em? What’s the size?

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